Become An Ally: Join the Allies Network

1 min read

Nielsen estimates that Black shoppers spend more than $1.2 trillion annually and, in the wake of recent events that have rocked the nation, these shoppers are thinking twice about where they spend those dollars. More importantly, individuals and organizations from across the state have been asking themselves how they can help support South Carolina’s minority business owners and how they can better engage Black consumers. 

 The Allies Network was founded to serve that purpose. The Network gives these entities an opportunity to serve as advisors, advertisers and sponsors for Minority Business Enterprises (MBEs) as these small businesses strive to strengthen their roots in the community. 

The Allies Network empowers brands to take definitive action in the effort to end racism and social inequality by helping racial minorities in their pursuit of economic equality. In doing so, allies are also able to position themselves with minority consumers as a business that they can be confident in spending their money with. 

Michael Bailey is the founder of The MinorityEye and serves as the Chief-Curator of Information. He leads the editorial staff and works as a multimedia journalist who specializes in producing news stories and personal profiles that highlight the cultural, social, economic, and political experiences of minorities living in South Carolina and beyond. His extensive media, business, and political background has made him a well-respected voice and an often sought-after commentator on issues impacting people of color.

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